Same Day, Different Sites

On the last business day of September, we needed to take two sites live. Both were for new law firms, but in different sorts of practices.

Stylistically, pretty different, too. One was for a trio of lawyers – former prosecutors – opening a high-end litigation boutique, and sports hard-edged, city-and-glass photos. Its palette, controlled: centering around blue, black and white.

The second site, starting with its homepage, uses earth tones, greater amounts of descriptive prose and images of people. Appropriate, because the practice area is employment law.

Launching two sites the same day is not something we’d want to do every day. But our team carried it off with aplomb. We’re pleased we could please both firms, launch their sites on deadline, and let all the praise flow to the client.